Gardner White
Clearance

Sponsored Project
Visual Identity
 This was a collaborative effort between fellow designers Miyana Tatum, Dakota Hanson-Meier, and yours truly. All of us contributed to various aspects to build this bold and poppy brand identity.





Dots & Deals
This sponsored project was hosted by Gardner White, an East Michigan furniture store staple. Our task was to refurbish their existing Clearance Center branch.

Stickers and price tags were our guiding stars when developing the visual language. Establishing an expressive iconography system started with three main symbols.






Photo from Presentation